Objective: Illustrators Australia got me on board to generate awareness for The 5th IA Awards. I was responsible for developing the creative, creating targeted ads and management of the IA accounts across platforms. The awards received over 300 entries - a new record for the non-for profit organisation!
Objective: This campaign required exposure within the creative industry, prompting members and industry contacts to feature in the annual Illustrators Australia Book. I was responsible for artwork creation, the set up multiple ad campaigns and the monitor of results. The ad campaign generate a large amount of web traffic through to the Illustrators Australia website and ultimately, a great interest in the IA book.
Objective: I've had the pleasure of being involved with Sundaylicious - a monthly event for the LGBTQI community in Melbourne. As part of my social media management, I've helped Sundaylicious launch their event in Brisbane as well as triple their online followers. I've also been responsible for running constant ad campaigns promoting the monthly event.